How To Learn WordPress For Free?

WordPress is the most popular content management system and is used by coders and non-coders alike. Learning WordPress can be fun and engaging if you know what resources to use. Here are some of the best places where you can learn WordPress for free: 

Official WordPress Website

The official WordPress site offers some learning resources for free. If you are an absolute beginner, it’s an excellent place to start. You will learn the basics of WordPress like how to customise a site, how to pick a theme, how to make posts, how to create pages and menus, and so on. You will also learn some key terms associated with WordPress and blogging. 

WordPress Codex

WordPress.org hosts a free knowledge repository known as WordPress codex. Here, you can find anything you want to know about WordPress. It has everything you need to build a website. There are different sections depending on your level and designation. For instance, you will find a separate section for web designers just like you will find one for theme developers. There is also a Code Reference database where you can search about all of WordPress’ classes, functions, methods, and so on. 

WPBeginner

WPBeginner is perfect for beginners. It is free to use once you fill-up the email sign-up form. It has free video courses, tutorials and guides that are highly detailed. You can learn to create a blog of your own, how to change language, how to solve web errors, how to change accessibility settings, and so on. You can also check up their YouTube channel ‘WPBeginner- WordPress Tutorials if you do not want to sign up right away. 

WordPress TV

WordPress TV provides learning resources to both beginners and experts. There are plenty of video lessons, and tutorials and these videos are short in length. You can find resources on site building as well as those on the features of WordPress, WordPress plugins, and so on. If you like to connect with a community, this place has many active WordPress developers freelance as well. They will willingly offer you help if ever you get stuck or you have questions related to specific topics addressed in the videos.

WPSquare

WPSquare is one of the best resources out there for learning all the basics you will ever need to know. The website has a minimalist design and is therefore easy to browse. You can learn to perform all the essential tasks, including content formatting adding menus, changing fonts, displaying social icons, and so on. 

WPSetup

WPSetup is a website that teaches you how to install and set up your site. Many practical guides cover topics like choosing a web host, using plugins, and so on। Although the platform is relatively new, it is highly informative. You can find all the queries that you may have while building your site addressed here. 

Siteground

Siteground is a hosting company that hosts many worldwide domains. It also features several open-source communities. It provides not only free in-depth tutorials but also offers several free WordPress themes. You can also host your site here and install one of the free themes to customise it. If you want to optimise your website and make the most out of it, Siteground is the place for you. 

Udemy

Udemy is a learning portal that has several free and paid courses on a wide variety of subjects. It also has some courses on WordPress for learners of different levels. It also has study aids, quizzes, and so on to help you test your knowledge. While most of its courses are paid, it also has some courses for free. You can subscribe to these courses and get lifetime access to their learning materials. If you prefer learning in a more structured manner, Udemy courses are best for you. 

Hongkiat

Hongkiat is a technology-based website. It has a section on WordPress as well. This section has several articles about the basics of WordPress. Other articles discuss it in further details and provide valuable insights into creating customised short codes, using the features and functions of various WordPress editors, and so on. The best thing about this site is that it is regularly updated so you can stay well-informed and learn something new every day. 

Smashing Magazine

Smashing Magazine is an online publication focused mainly on computer technology and app development. It also has a section dedicated entirely to WordPress. You can find several articles on the essentials of WordPress, theme development, plugins, third-party software, design techniques, and so on. While all of this content is free, you can also buy their ebooks available at different prices. 

You can easily learn WordPress in less than a month if you are dedicated to it. These are some of the best resources available on the internet, and if you follow them, you will be building your first website in no time.

Related:- Why use WordPress for your portfolio website?

How Can SharePoint Benefit Your Business

SharePoint is one such platform that was created, keeping all your complex business needs in mind. The platform can have many benefits for your business, be it a small firm or a large one. Here are some ways in which it can do so: 

You Can Build a Website: With SharePoint, you can create any website. It can be a personal site or a team site. It can also be a site for a specific project. It can be a vendor facing site as well. SharePoint makes it easy for you to build it and work on it.

You Can Work As a Team: SharePoint facilitates teamwork. If you are working on a project with several other people, you can easily share your work. Other team members can edit your work. You can also directly communicate with each other through an online discussion board. Here you can share your ideas and contributions so others can review it. 

You Can Organise Your Content: SharePoint helps you organise the content of your company’s project. It enables you to avoid clutter, and there is no way you can misplace essential files or documents. Instead, SharePoint has several tools that you can use to create individual websites for different departments or projects. You can also allow other team members to add or edit group files. 

It Makes for a Good User Experience: SharePoint has a simple, familiar interface, and its user experience is highly consistent. It can benefit your business by simplifying how people interact with your business data and processes. It is also integrated with web browsers, email services and desktop applications to make all business tasks easier for you. 

You Can Search for People and Content: SharePoint has a search engine that lets you search for people as well the content in your site. You can find out who knows about the various aspects of your firm. You can collect information for further analysis, and you can use your analysis to create reports for your company. 

You can Automate Business Processes: SharePoint can analyse and create intelligent workflows for you, so you do not have to perform certain tiring tasks. You can save a lot of time because it will do these tasks for you. All you have to do is designate some workflow commands. SharePoint will send the file to approvers automatically and will also notify them with an email. Once the file is approved, it will also notify you immediately with an email. 

You Can Rest Assured about Sensitive Business Information: In SharePoint, you can specify security setting auditing and storage policies, and so on in accordance with regulatory requirements. In this way, you can secure all your sensitive business information and ensure that they are managed effectively. You can also reduce the risk of litigation for your firm. 

You Can Share Information Without Sharing Personal Information: SharePoint lets your employees access real-time, interactive spreadsheets. They can access these spreadsheets from a web browser through SharePoint’s Excel Services. They can use these to maintain updates about the project without you having to divulge sensitive information.

External Users Can Also Stay Secure: With SharePoint, you can create pages for external usage. Users can fill in online forms securely. Contractors can also complete orientation training without having access to the intranet and its data. You can easily make all your information available to new employees in a secure way without having concerns about your business’s privacy. 

Your Employees Can Make Better-Informed Decisions: You can create live business intelligence portals in SharePoint that uses integrated BI capabilities to put together critical business information from sources like dashboards, scorecards, KPIs, and so on. It can help your employees get access to the latest reports and KPIs and thus help them in the decision-making process.

All these highly effective features of SharePoint will help your business grow manifolds. So for benefit of your business hire freelance SharePoint developers with Global Employees. Global Employees has been top rated for providing offshore hiring solutions.

Standard File Formats in Hadoop

Generally, it is preferable to use one of the Hadoop-specific container formats for storing data in Hadoop. Yet in many instances, you will want to store source data in its raw form. One of the most robust features of Hadoop is its ability to save your entire data irrespective of format. If you have online access to data in its raw, source form, it implies that you can always perform new processing and analytics with the data while the requirements are changing.

Text Data:-

A widespread use of Hadoop is the storage and analysis of logs such as weblogs and server logs. Such text data comes in many other forms like CSV files, or unstructured data. You will want to select a compression format for the records since text files can consume significant space on your Hadoop cluster very quickly. Note that there is an overhead of type conversion involved in storing data in text format. 

Selection of compression format will depend on how you use the data and also on Hadoop developers. You can choose the most compact compression available for archiving purpose. If you use the data in processing jobs such as MapReduce, you will want to opt for a format that you can split. Splittable forms enable Hadoop to break files into chunks for processing, which is critical to efficient parallel processing.  

In several cases, the use of a container format such as SequenceFiles or Avro is a preferred format for most file types by professional Hadoop developers. These container formats provide functionality to support compression that you can split.

Structured Text Data:-

Structured formats such as XML and JSON can present unique challenges with Hadoop. It is because splitting XML and JSON files for processing is a tricky deal, and Hadoop does not have a built-in InputFormat for either. JSON presents even more significant difficulties than XML. It is because there are no tokens that mark the beginning or end of any record. For these formats, you get a few options: 

1. Transforming the data into Avro gives a compact and efficient way to store and process the data.
2. Using a library for processing XML or JSON files. Examples for XML- XMLLoader in the PiggyBank library for Pig. With JSON, the Elephant Bird project gives the LzoJsonInputFormat. 

Binary Data:-

Text is the most common source data format stored in Hadoop. But you can also use Hadoop to process binary files. For cases of storing and processing binary files in Hadoop, you must use a container format such as SequenceFile. If the unit of binary data that you can split is more significant than 64 MB, you may put the data in its file, without using a container format.

Hadoop File Types:-

Several Hadoop-specific file formats were created to work in sync with MapReduce. These Hadoop-specific file formats consist of file-based data structures, e.g. sequence files, serialization formats like Avro, columnar formats such as RCFile and Parquet etc. These file formats share the following characteristics that are important for Hadoop applications:-

Splittable Compression:-

These formats support standard compression formats and are also splittable. Splitting files can be a crucial consideration for storing data in Hadoop because it allows you to divide large files for input to MapReduce and other types of tasks. An essential part of parallel processing is the ability to split a file for processing by multiple tasks. 

Agnostic Compression:-

You can compress the file with any compression codec, without readers having to know the codec. It is possible because the codec is in the header metadata of the file format.

File-based Data Structures:-

The SequenceFile format is a commonly used file-based forms in Hadoop, but you can find other file-based types like MapFiles, SetFiles, ArrayFiles, and BloomMapFiles. Because Hadoop designed these formats to work with MapReduce, and they offer a high level of integration for all forms of MapReduce jobs.

SequenceFiles store data as binary key-value pairs. There are three formats for records within SequenceFiles:

1. Uncompressed-

Uncompressed SequenceFiles don not offer any advantages over their compressed alternatives, because they are less efficient for input/output (I/O). Also, they occupy more space on disk than the same data in a compressed form. 

1. Record-compressed-

This format compresses each record as and when you add it to the file.

1. Block-compressed-

This format holds back until data reaches block size to compress. Block compression provides better compression ratios than record-compressed SequenceFiles. Block compression is generally the preferred compression option for SequenceFiles. A block in block compression is a group of records that are compressed together within a single HDFS block. 

Irrespective of the format, every SequenceFile uses a standard header format containing necessary metadata about the file. It could have information like the compression codec used, key and value class names, user-defined metadata, a randomly generated sync marker etc. This sync marker is also in the body of the file. It allows seeking to random points in the data and is key to facilitating splits. An everyday use case for SequenceFiles would be a container for smaller files. Storing a large number of little data in Hadoop can cause problems like overuse of memory for the NameNode because metadata for each file stored in HDFS is held in memory/storage. Another question while processing data in these files could be many small files leading to many processing tasks, causing excessive overhead. Hadoop is optimized for large files. Hence, packing smaller files into a SequenceFile makes the storage and handling of these files much more efficient.

Serialization Formats:-

Serialization refers to transforming data structures into byte streams for storage or transmission over a network. On the contrary, deserialization is the process of converting a byte stream back into data structures. Serialization is the core of a distributed processing system like Hadoop because it allows you to transform data into a format that you can store as well as transfer over a network connection. Serialization has two aspects of data processing in distributed systems. It includes interprocess communication and data storage.  

The main serialization format that Hadoop utilizes is Writables. Writables are compact and fast. But it is not easy to extend or use from languages other than Java. There are other serialization frameworks within the Hadoop ecosystem. These include Thrift, Protocol Buffers, and Avro. Avro is the best option because it addresses and mitigates the limitations of Hadoop Writables. 

Thrift:-

Facebook had developed Thrift as a framework for implementing cross-language interfaces to services. Thrift uses an Interface Definition Language to define interfaces. Also, it uses an IDL file to generate stub code for implementing RPC clients and servers that you can use across languages. Using Thrift allows us to perform a single interface that you can use with different styles to access a varied range of underlying systems. Hadoop does not offer native support for Thrift as a data storage format.

Protocol Buffers:-

The Protocol Buffer format was developed at Google to facilitate data exchange between services written in different languages. Like Thrift, its structures are defined via an IDL, which generates stub code for multiple languages. Also, like Thrift, Protocol Buffers do not allow internal compression of records. They do not allow splitting, and also have no native MapReduce support. 

Avro:-

Avro is a language-neutral data serialization system designed to address the lack of language portability in Hadoop Writables. Like Thrift and Protocol Buffers, a language-independent schema describes Avro data. Code generation is optional with Avro. Since Avro keeps the schema in the header of every file, it is self-explanatory. You can easily read Avro files later, even with a language different from the one you used to compose the file. Avro also provides better native support for MapReduce because you can easily compress and split Avro data files. Another essential feature of Avro its is support for schema evolution. It means that the schema used to read a file does not need to match the schema used to write the data. It enables adding new fields to a schema as and when the requirements change.

Avro schemas are usually in JSON, but you write them in Avro IDL, which is a C-like language. Along with metadata, the file header contains a unique sync marker. Following the header, an Avro file includes a series of blocks containing serialized Avro objects. You can compress these blocks optionally, and within these blocks, you can store types in their native format, giving an additional boost to compression. Avro supports Snappy and Deflate compression at the time of writing.

Avro defines a small number of primitive types like Boolean, int, float, and string, and it also supports complex types like array, map, and enum.

Columnar Formats:-

Recently, many databases have introduced columnar storage that provides several benefits over row-oriented systems:

1. It skips I/O and decompression on columns that are not in the query.
2. It works well for questions that only access a small subset of columns. If you locate many columns, then row-oriented will be right for you.
3. It is very efficient with compression on columns because entropy within a column is lower than entropy within a block of rows. 
4. It is well suited for data-warehousing-type applications where users want to aggregate specific columns over a collection of records. 

Columnar file formats are also instrumental in Hadoop applications. Hadoop supports Columnar file formats that include the RCFile format, the Optimized Row Columnar (ORC) and Parquet. 

Related:- Hadoop in real world community.

RCFile:-

The RCFile format provides efficient processing for MapReduce applications. In practice, you can only see it implemented as a Hive storage format. The RCFile form offers fast data loading, quick query processing, and highly efficient storage space utilization. The RCFile breaks files into row splits then use column-oriented storage within each division. 

The RCFile format provides advantages related to query and compression performance compared to SequenceFiles. But it also has few drawbacks that prevent optimal performance for query times and compression. The more up to date columnar formats such as ORC and Parquet address many of these drawbacks, and for more modern applications, they will likely replace the use of RCFile. 

ORC:-

The ORC format addresses some of the shortcomings with the RCFile form, especially around query performance and storage efficiency. The ORC format comes with the following features:

1. ORC offers lightweight, always-on compression provided by type-specific readers and writers. 
2. ORC facilitates the use of zlib, LZO, or Snappy to give more compression.
3. It allows you to push down predicates to the storage layer so that only the necessary data is brought back in queries.
4. It supports the Hive type model, including decimal and complex types.
5. It is a storage format that you can split.

A drawback of ORC is that it has a design that suits the Hive. Hence, it is not a general-purpose storage format that you can use with non-Hive MapReduce interfaces like Pig or Java, or other query engines like Impala.  

Parquet:-

Parquet shares similar design goals as ORC, but it is a general-purpose storage format for Hadoop. The goal is to create a form that is suitable for different MapReduce interfaces such as Java, Hive, and Pig, and also ideal for other processing engines like Impala and Spark. Parquet offers the following advantages: 

1. Parquet permits returning just the required data fields, reducing I/O and enhancing performance.
2. It enables efficient compression that you can specify on a per-column level.
3. It supports complex nested data structures and frames.
4. It stores entire metadata at the end of files.
5. Parquet files are self-documenting.
6. It uses efficient and extensible encoding schemas—for example, bit-packaging/run-length encoding.

This was all about file formats in Hadoop. Further read about, top five Hadoop alternatives that you should try out.

What Is The Relationship Between Web Design & SEO?

The relationship between Web Design and SEO is a complicated yet essential one. Several site owners are unaware of this factor which leads to an inferior site performance. Design deals with all the visual aspects, and SEO determines how good the website’s visibility is. This explanation might at first make you assume that these two niches are different and unrelated. But that’s only a misconception. They are different for sure, but they are also related.

How are SEO and Web Design Related?

If you look closely, you will understand that the goal of both SEO and Web Design is to create and deliver a fantastic User Experience ultimately. The process of providing this for the two is different. A Web Designer focuses on the visual aesthetics of a site to deliver a great user experience. At the same time, an SEO expert works to ensure higher ranks for a site on the major search engines. Hence, to offer a good user experience on your site, your website has to be both functional and visually appealing, while also being easily findable. 

There are some sites that, even with a stunning and catchy design, fail to bring the desired results due to a faulty SEO structure which leads to the lack of incoming traffic. Also, if your site is not built accurately from the ground up, your SEO best practices could get adversely limited later on. 

Web Design or SEO- Which Is More Important?

Several site owners are under the misconception that great design can outweigh a lousy SEO or the other way round, but trust us, that can never be true! Both the elements are equally important because a strong SEO helps users find your site and draws them towards it, while a great design helps keep your visitor on your site for longer. Having a visually beautiful website will be of no use if no one can find your site. Similarly, having a top ranking for your website will be of no use if your site has a lousy design making visitors leave immediately. Hence, both Web Design and SEO are equally crucial for generating traffic and bringing in organic leads.

Factors That Show The Relationship Between Seo And Web Design:

1. Loading Speed: To have a high ranking, your site has to have a fast loading speed, which is one of the essential site requirements to get rankings on Google. If your site has a slow loading speed, you will be put in very low rankings right away. Using unnecessarily large images is a prevalent factor that leads to deterioration of your site’s loading speed. You will need to implement AMPs and PWAs to enhance the speed of your site. The reduced loading speed will have a substantial effect on your SEO campaigns. Hence, your design and SEO are partly dependent on each other.
2. On-page SEO: SEO is done in three-parts that include on-page SEO, off-page SEO, and technical SEO. On-page SEO is done on your site for making it ready for gaining higher rankings. To enable this, your designer will have to consider several crucial on-site SEO structure modifications. A poorly built navigation menu will adversely affect your sitemap and bring down your rankings. Hence, here too, design and SEO are closely related to each other.
3. Graphical Elements: Website designers for hire who lack basic SEO knowledge will miss out on the SEO-friendly design requirements, making mistakes like using images that are too large. Weak graphic elements also lower site speed, ultimately lowering site rankings. Your designer must know how Google bots work in general. Here again, SEO and web design have a dependency on each other.

How Can You Make Your Web Designer Work In Compliance With Your Seo Campaigns?

By now, it is clearly evident that SEO and Web Design are deeply related despite there being several differences. So far, what you need to do is you need to make sure that both these departments work in compliance with each other to generate the best possible results.

Your web designers for hire and SEO experts need to be equally involved in the early stages of your projects. It will enable your web designer to take in the SEO elements’ suggestions and build a site architecture that is SEO-friendly. Also, your SEO expert will be aware of the intricacies of your site design that will be of much help when he will devise the SEO campaigns for your site.

Some may have the wrong idea that hiring an employee who knows both in SEO and web design may be the perfect solution. But that may not be a good idea because both are very different fields and you will require to have individual expertise in both fields. It is better to hire individual experts in either field instead of hiring one individual who is mediocre in both because you need to get the best in these departments. Compromising on quality will not be a wise decision.

Web Designers for hire

Another option would be to hire a professional digital marketing agency to take care of your entire online presence because these agencies come with a concrete team of designers, developers, and SEO experts for hire who will work jointly on your site. Hence, you will get a cohesive result from the combined effort and individual expertise.

1. Coding: Web Designers for hire have limited options when it comes to coding for rendering the essential design elements on your site. Sticking to HTML and CSS is the best choice for several good reasons. Other options can make your website look good but pose real difficulties during optimization. Maintaining distance from flash sites is safest for facilitating a robust SEO.
2. Mobile-Responsiveness: More and more internet users are using smartphones and mobile devices to surf the internet, and make your website accessible to all those mobile devices is a must if you want to expand your reach. It will help you offer excellent user experience and improve your possibilities of gaining a higher ranking because mobile-responsiveness is now a significant ranking factor on Google.
3. Readability: While focusing on the non-text elements of your site, your designer needs to choose fonts and sizes that will increase the readability factor of your content. When the body-copy is pulled from an existing website and included within your design specifications, your designer has to leave sufficient space for copy. For getting better rankings, you have to use lots of informative and optimized content. A design with only a few sentences of text will take your site nowhere in terms of SEO and rankings.
4. Image Filenames: Image files need to have descriptive and logical file names. It will help search engines see, identify, and understand the context of your images and put them into context on search results.
5. Image File Size: High-quality photos are surely visually appealing irrespective of their large file sizes, which is a con for SEO.  Hence, even if your designer does use high-quality images, he has to try his best to keep the file sizes as small as possible. Large files tend to slow down your site loading speed leading to a poor user experience resulting in an increased bounce rate and poor rankings.
6. Image Alt Tags: Along with logical file names, your images must have alt-tags that are SEO optimized. The alt-tags help search engines determine what your pictures are depicting, and users can easily read it. Alt tags help visually impaired users understand what is there in an image.
7. Website Navigation: The navigational features of your site are significant for delivering an excellent user experience. The simpler your navigation is, the easier it is for your visitors to manoeuvre through your website. It will increase your chances of converting potential customers. Easy-navigation significantly reduces bounce-rates and improves rankings.
8. URL Structure: The URLs of your site describes the content you publish on your page. To make it SEO-friendly, you will need to use hyphens and not underscores and also need to consist of relevant keywords. When you create a descriptive URL, it helps search engines to read and understand your site pages better, and your audience will also be able to remember you better.

Conclusion:

The relationship SEO and Web Design share between each other are complicated but essential. They have significant dependencies on each other. Hence, to get the best results, you need to create a synced compliance between the two departments.

Simple Ways to Handle Increasing Costs During Web Development

The cost of developing a website is often difficult to determine. It is because of the large number of factors that contribute to the process. So much goes into a website that it is possible to set aside a budget and then exceed it. Website development is not just about hiring a web developer, assigning a time frame, and getting the work done. It also includes the website builder, the templates and plugins, and themes, all of which cost money. 

Website cost varies depending on the type of website and its requirements. For instance, a personal blog will not take as much money to build it as a commercial website that needs to attract as many customers as possible from the very beginning. For such sites, it often becomes essential to hire a website designer or a UI/UX designer along with a web developer. Further, it may also be necessary to hire a front-end and a back-end developer separately rather than hiring full-stack. Each of these individuals charge quite a lot of money.

But there are several ways in which you can cope with the increasing web development cost. If you know some tips and tricks, you can manage to save on your business expenses without having to compromise on the quality of your website. Here are some things you can do: 

What Is the Purpose of Your Website?

Building a website always comes with a purpose. Your purpose will help you decide how much you need to spend on a website builder. If you want it for your startup, you can easily do so with a not so expensive website builder rather than hiring a team of web developers to do it for you. If you do not have enough money to spend, you can easily set up your website with a simple to use builder that will guide you through every step without any need for coding. 

Further, you should also choose a web host after going through the details. Many web hosts are cheap initially during their promotional period, but the amount increases in the long run. That is why you should go for one that makes its pricing clear, with no hidden cost, especially for dedicated hosting plans where the price is significantly higher than that of a shared plan. 

However, if you need a site for a large business or other commercial purposes, it is more viable to hire web developers. In that case, you do not need to spend a lot of money on a website builder. Your web developers should have enough coding experience to build a professional website for you without having to depend on plugins and extensions.

When hiring a web developer, it is usually more cost-effective to hire a full-stack developer who can manage both front-end and back-end rather than hiring them separately. You can also hire a remote web developer who will work for less money than a local developer. But doing so is only feasible if you can collaborate with him throughout the process without any hassle and if you can get him to work on website maintenance later on. Further, discussing the maintenance cost before the start of the project can help you estimate your overall budget and expenses and also help to work on reducing it. 

Depending on the purpose of your website, you can also choose a single-page site instead of one with multiple pages, including a landing page. A multiple page website will be charged per page, with the landing page being more expensive than the other pages. However, in the case of a single page website, you will be charged for only one page, and it will be significantly less than the cost of multiple pages combined. 

Who Is Your Target Audience? 

Deciding on your target audience before building a website will help you avoid unnecessary elements on the site that may add up to the cost. You should only put those elements and features to your website that will cater to what the audience wants rather than focusing on things in general. Keep the design simple and make optimal use of whitespace. It will save you some cost initially as well as help to attract more people to your site in the long run. 

Once you have decided these things, it is time for you to move on to more specific elements on your site, such as the content. 

Why Optimise Content?

Content optimisation is the mark of a high-quality website. More than that, it can help you earn money. Here’s how: 

Having a website gives you many opportunities to make money out of it even when it is not an e-commerce site. You can sell ads or create sponsored content. You can also use affiliate links so that your content shows up on someone else’s website as well. You can also create subscription plans for your viewers so that only paid users can have access to certain content. Once you start earning from your website, you can easily recover the initial cost of production. However, for doing so, the primary requirement is good content. Without quality content, you will not have an audience. And without having an audience base, you will not be able to market your content, and no one will want to sponsor your work.

How to Optimise the Content on Your Website? 

There are two significant ways in which you can optimize your content for money- Search Engine Optimisation and Pay Per Click. 

SEO: Your website should be content-focused but not in a way that there is too much content without any images. Before adding new content to your website, ensure that the already existing ones are optimized for search engines so that more and more people can find your site. When people look for content on a particular topic, several websites will likely have something on it. But only the best ones will be visible to them, and yours should be one of them. If you are not sure about how to do so, hire someone with SEO knowledge to help you out. The goal is to make it visible to people and make them read it. Ensure that your URL is clean, add internal links, and always keep the metadata and meta description unique and attractive. Also, keep your content brief and engaging. 

PPC: PPC or Pay Per Clicks is a way of earning money by displaying ads on your website. If your website content is good enough and you have much daily traffic, you should also keep it open to advertisements. When advertisers use your site for advertising their content, you will be paid each time someone clicks on their ad. 

Write Sponsored Content: Be open to sponsors. When someone sponsors your content, it means you do not have to spend money on it. The sponsor will pay for it. You will also be able to recur some of your web development costs with the money that you earn from creating such content. 

Be Open to Donations: Many websites have donation links where visitors donate a certain amount of money if they like the website. Once you have gathered enough satisfied customers, you can add a donation link to your site. They will willingly pay for your content if you can manage to build long-lasting and productive relations with them. 

Use a CMS: A content management system is one of the best tools that you can invest in. It will help you manage your content effectively without any technical knowledge. You can schedule content and make changes in the design, maintain your website without the help of a developer who will charge you money. 

Website development is not a one-time investment. However, the cost is not entirely un-affordable if you can manage it well. Getting a website is all about smart business plans and well-organized investment. If you know what you are investing in and can foresee the profit you make from it, you will not have to worry about the cost. You can also double your investment and achieve success before all your peers. 

So this was all about the various things that can be done to done to reduce web development costs & also to recover some of it back.

Website Design Improvement Tips 2020

Your site assumes a critical job in the digital promoting part of any organization. It helps in imparting the basic role of your organization to guests who see your site. There are sure basic factors that you have to focus on, for example, the route of the site, format of the site, etc. Patterns continue changing, and you should streamline your site likewise. These progressions might be as for the plan or the program behind the webpage or even the substance of the site.

Main considerations For Optimizing Your Website:

• The site needs to pass on the correct message to the correct group.
• You have to focus on your intended interest group.
• Have an away from of the purchasing conduct or purchasing behaviors.
• Focus on the ‘incentive.’
• The general picture of your site must synchronize with your purchasers.
• The route procedure ought to be simple and advantageous.
• The structure subject ought to be predictable.
• The site ought to be good with different stages and gadgets.
• The site ought to be good with various programs.
• You have to have the data about your socials on your site.

Plan The Optimization

Before you begin structuring your site, ensure that it meets the reason for your visitors. Comprehend the mindset of your purchasers and track how the pattern changes from the first run through visit of a purchaser. You have to break down what pages your crowd will see and the sort of substance they like to peruse. You ought to likewise comprehend the sort of offers and limits they are searching for. When you get it together of every one of these elements, you can make an arrangement to upgrade your site appropriately, and it will in the end assist you with spiking your deals and improve the proficiency of your site. Ensure that various components of the site are sorted out properly. It turns into a factor in characterizing the general pith of your site. Use all the data that is expected to plot your methodology. You must also hire website designers as part of the plan.

Erase Unwanted Elements:

Numerous components on a site will change with the adjustments in pattern, and you have to ensure that they are refreshed. A portion of these components included complex movements, long and stretchy substance, undesirable stocky pictures, etc.

Studies state that most crowds will just have the capacity to focus that ranges from 5 to 8 seconds. In this manner, you need to make an impression inside that time. You have to make the site so that the central matters are advantageously passed on across to the watchers. Short and ground-breaking squares of substance will help in picking up the consideration of the crowd rapidly. In the event that you get this right, a large portion of the issues will be arranged. You ought to likewise erase undesirable or Jargon content that may confound your clients. Erase all the over-utilized substance of your site that will decrease the general intrigue.

Fitting Images

You have to pick the correct kind of pictures to embed on your site. Ensure the model you use will suit the message that you are attempting to pass on to your crowd. You have a ton of pictures online from free sources to browse.

Your pictures should look veritable and must assistance in bringing out trust in you. You can have a go at utilizing genuine photos of your organization, if conceivable. This will improve the trust factor and makes everything look progressively practical.

Smooth Navigation

A decent web composition ought to have legitimate and smooth navigation. Route fills in as the guide for the client to move around your site. In the event that your site is scattered and confounding, it will diminish the ability to focus of your crowd. While improving the route part, ensure that the guests will get what they are searching for. A portion of the components which help in improving the route are-

• Streamlined substance
• Route chain of command
• Responsive structure

Website improvement

With various choices out there, you may get handily occupied and add undesirable components to your website. To get a functioning on the web nearness, you have to concentrate on how effectively your site is found on the web. You have to begin with the methodology of site design improvement. This includes making sense of the correct words and expressions that your intended interest group would look for. When you make sense of every one of these words, you can begin upgrading your site by consolidating every one of them. There are a great deal of potential outcomes and unending substance. When you get the correct keywords, you can anticipate an expanded number of visitors on your website. An expanded number of visitors will in the end bring you more business.

Is Web Design and Development Dying?

Web Design today generally refers to the development of website and web application and not just to the designing aspect of a site that includes user experience, user interface, etc. There are so many aspects to it that professionals in the field no longer use the term. 

Previously, it was used to refer to web development, and web development meant building static websites and not dynamic ones. But now, with the popularity and demand for dynamic websites, many fields have emerged. We have front-end and back-end developers, full-stack developers, as well as those that specialize in particular languages or frameworks. Along with that, we also have UI/UX designers, graphic designers, and so on. The term web design alone is not sufficient to describe all these varying aspects of web development, and so it is often considered dead or obsolete. 

Web design as a profession, however, will not die any time soon. It is an ever-growing and ever-changing field with a high capacity for accommodation. We have new languages and frameworks are every new one tries to replace the old ones. Even if one language or framework becomes obsolete, the work will continue, and other languages and frameworks will be used in its place. It is a field with massive potentials for experimentation, and in only a few years, it may be immensely different from what it is today. 

 In fact, the importance of website development has grown so much over the years that today it is the primary source of income for many businesses, both large and small. The website is a significant source of revenue because it can help to connect with people all over the world rather than a small community to people close by. It helps to expand the business beyond borders and serves people no matter where they live. 

 Perhaps, what most people mean when they say web design is dying is that the shift in the procedure of development is causing more and more developers to lose their jobs. It is crucial in this regard to understand the increasing importance of content management systems in web development. There are several content management systems, such as WordPress, Squarespace, Drupal, and so on. Most of these require little to no coding knowledge to set up a website from scratch. Some of them are also easy to learn and are widely known for their ease of usage. While they are popular among people who do not have an interest in coding and want to avoid the tedious task of learning programming languages, they are not so frequently used by companies that opt for uniqueness and diversity in their websites. Custom web designs are the best when it comes to understanding customer requirements and fulfilling them for their satisfaction. 

Over the years, web development has also become easier for developers. Developers now have the option of choosing from a large number of languages and frameworks when building a website. They do not need to stick to specific ones and can work with whatever is comfortable for them. While some programming languages are challenging to master, some others are not. They can choose not to learn the difficult ones and focus on those that interest them. Developers can also use a combination of CMS and programming languages for developing a website to facilitate progress and make the work easier. 

 What Programming Languages Should You Learn in 2020? 

With so much progression in web development, you may be concerned about having a successful career in the field. Having a prospective career of web developer may seem highly challenging to the extent of it being impossible. To ensure that your career is not affected by these changes, you must be updated at all times. You must be aware of all the current practices and familiarise yourself with the latest technologies used in websites. Some of the latest trends include the implementation of Artificial Intelligence in website building, chats bots in websites, the Internet of Things, neural networks, static site generators, Single Page Applications (SPA) and Progressive Web Applications (PWA). 

Further, there are some programming languages you must know to earn big bucks no matter what. If you have some experience in the field, you already know how important it is to know Python, Java, JavaScript, C#, C++, and other such widely used languages. Most of these have been popular for years and are highly reliable. They are almost irreplaceable for developers worldwide. 

Here are some other programming languages that you should also learn: 

TypeScript: TypeScript is a superset language of JavaScript that was made to extend its features and functionalities. Coding in JavaScript is somewhat complicated, but in TypeScript, it is much more comfortable. The language is ideal for developing enterprise-level applications as it helps to avoid errors. It also enables a quick developmental process. Being a superset of JS, it may even replace the position that JS has today. It is the programming language of the future, and so learning it will benefit you. 

Go or Golang: Go, or Golang is a programming language by Google. It is already being used in Silicon Valley and is popular among startups, particularly those that specialize in core systems. It is secure and has a clean syntax. Its library comes with several pre-installed functions that help to develop pageless websites and web applications. It is easier to learn than Java. 

R: A crucial part of web development includes data analytics. The ability to analyze data can be highly prospective this year. So if data analytics interests you, you should learn R programming language this year. Its framework is perhaps the best one for developing algorithms for Machine Learning. It is also excellent for data computing and is a must-have for all analytics teams. 

MATLAB: MATLAB is perhaps the most in-demand language for data analytics. It is more of an analytics tool that facilitates statistical analysis. With MATLAB, developers can quickly develop scientific simulations for analytics because coding in it is highly efficient. It also has a coder with which developers can convert the codes written in MATLAB and use them in Java, Python, C++, and other programming languages.

Swift/ Kotlin: Swift and Kotlin are languages used for application development for the Apple and Android market, respectively. These two languages have gained so much popularity in only a few years that developers may no longer create Java-based applications. Kotlin has taken over a large share of Java’s contribution to Android application development. Developing both iOS and Android applications is in high demand, and if it interests you, you have to learn either of these languages this year.

Web design and development are continually changing. Although it is not dying, we may say that it is fragmenting into various individual sectors and branches. Each sector is essential and an integral part of development. For web design or development to die, all of these different sectors must become obsolete. Such a future is not only unimaginable; it is also impossible at the same time. 

Also Read :- Top Laravel and PHP communities to ask questions.

Why is Laravel Framework the best for your enterprise

Laravel is a free and open-source PHP framework that is based on the MVC architectural pattern. The primary purpose of Laravel framework is to cut down on developmental expenses and to improve code quality at the same time.

Laravel Developer

There are several PHP frameworks like Laravel, Symfony, Cake PHP, Zend, and so on but Laravel is the best among them. A framework facilitates the process of development. With PHP frameworks, the user does not have to write complex queries for CRUD (Create, Read, Update and Delete) operations. Frameworks  also help in writing codes that are maintainable. They are updated continuously to ensure the high security of the system. They are also highly stable when there are large user bases. The Laravel framework has a wide variety of features due to which it is possible to develop any modern application using Laravel. 

LARAVEL 5.6

Laravel 5.6 is the latest version of Laravel. It comes with a host of new and improved features. Some of them include: 

1. New Blade Directives
2. Single Server Task Scheduling
3. API Controller Generation
4. Dynamic Rate Limiting
5. Logging Improvements
6. Bootstrap 4
7. Argon2 Password Hashing
8. Eloquent Date Casting
9. UUID Methods
10. Broadcast Channel Classes

These features are on par with modern development requirements for websites and applications. With every new release, Laravel ensures that it is a significant improvement from its previous versions and includes features that will meet all the demands of website development. 

Must Read :- Is Laravel a Good Go for a Big Project Like Facebook?

Why Laravel Is The Best Framework For Your Enterprise

Laravel’s Template Engine: Laravel comes with a pre-installed template tool that has a variety of layouts. The in-built templates improve the performance of plain PHP. At the same time, they are simple and easy to use.

Generating URL: Laravel helps the user to generate a URL and this is helpful in creating links in the templates. A URL routing allows the user to see the content he or she desires to see.  

High Security: Laravel companies are usually authorized and highly secure. Laravel helps to prevent security vulnerabilities during the process of web development. Laravel’s security measures are robust, and the user can choose who he or she wants to grant access too. At the same time, Laravel ensures that the website is secure from threats like SQL injection, cross-site scripting and forgery and so on. It informs the user whether the codebase is guarded and this is highly assuring for the user. 

Simple Authentication System: Implementing a complete authentication system of Login, Registration, and Password Reset option is simple in Laravel framework because it uses a single command to perform this. 

MVC Architecture: Laravel follows a model-view-controller architecture that helps in enhancing the performance of the websites and also facilitates the process of documentation. The process of building an application or website becomes much easier because of this. 

Pre-installed Libraries: Laravel comes with dynamic in-built libraries. The Object-Oriented libraries in Laravel are not available in other PHP frameworks. They have various functions such as CSRF or Cross-Site Request Forefeet, watchword reset, encryption and so on. 

Laravel’s Artisan Tool: Laravel is integrated with Artisan, a command-line tool that enables the user to create skeleton code as well as database architecture. It facilitates the management of databases. With Artisan custom commands can also be formed. It eases many of the user’s demanding tasks. 

Multiple Service Integration: With mail service integration, users can be quickly notified and informed. Users can receive email notifications to stay updated about the product. 

Laravel’s Unit Testing: Unit testing is a unique feature  of Laravel that allows each module of the website or application to be tested before it is finalized. This ensures that there are no technical glitches or performance errors and the site or app is functioning smoothly and efficiently. 

Creating Multilingual Applications: With Laravel, a developer can create multilingual applications that can reach out to a wider variety of people and cater to the needs of a large number of users in different parts of the world. It is a great strategy to expand business.

Effective Time Management: The modular framework on which Laravel works comes with pre-built functions. These work on PHP’s latest principles. These help the developer to build responsive web applications efficiently in much less time. Once the build time of the application is reduced, there is more time to market the product. 

Here are some things to look for when hiring a Laravel developer: 

Technical Knowledge: Laravel developers must have sound knowledge and must be aware of new and updated technological developments in the field. This will ensure that he or she can handle all kinds of technical issues that arise when the website or application is being created. 

Experience and Expertise: A Laravel developer should have experience in working with languages like HTML, JavaScript, CSS, as well as other PHP frameworks. They should also have some level of expertise in both front-end and back-end developers. 

Freelancer v/s Full-time Developer: These days, there are many freelance Laravel developers who can be outsourced for short periods of time. These developers have all the skills required and work at a considerably low salary. Freelancers can be useful for your enterprise if you are hiring for one project and do not wish to hire a permanent employer. Otherwise, you should opt for a full-time developer. 

Developer Interview: Interviews determine a lot about any candidate. It is essential to ask the right questions during an interview. The right kind of questions will test the developer on his or her knowledge and experiences, soft skills, strengths, and weaknesses. To hire the most suitable Laravel developer for your firm, you should prepare beforehand the interview questions you want to ask.

 

Few Tips How to Hire Dedicated Web Designer India

The unique world of web has taken life in another world. Today with the dynamic world of web reflecting a new approach in business promotion or self advocacy it is regarded as the first step in establishing your presence online. The most vital aspect is to hire dedicated web designer India for a mind blowing websites which would surely catch the attention of customers and traffic.

Hire dedicated web designer India as India offers professional talents at reduced costs. Apart from the skills the web designers communicate in English and that’s an added advantage. The world of web designing is highly competitive these days with infinite number of designers in the market. Each one is endowed with some special attribute. India is a great place to hire dedicated web designer because the companies help you in hiring employees of industry standards. Their experience and expertise does not need any confirmation. The very hiring process involves screening candidates who are extremely talented and have past experiences. Each of their work samples are scrutinized thoroughly. These work samples are then send to clients. After approval from the client’s, web designers have to go through rigorous interview and test. The final round is tougher where the clients can have a detailed chat with the web designers and accordingly based on their merit they are hired.

Hire dedicated web designer India to meet the demands of modern web world. It is very important to have a website which is effective yet the cost incurred in building up the site should not be too expensive. There might be a lot of disoriented thoughts in your mind when you think of hiring from a different country but it is obvious.

It’s not only the qualification which is to be assessed but also many other factors need to be reviewed once you think to hire dedicated web designer India.

 

Experience of the web designer-It is very important to have a peep into the designer’s experience. It becomes evident from his work about his proficiency. The more the years the better the skills.

Creative ability– Once you plan to hire web designers India, your first initiative should be to look into his creative instinct. It can be assessed by looking into his previous work, his sample projects,  long chat sessions, communicating with him and assigning tasks to him prior to  his hiring.

3 methods to boost up your site.

The web world has emerged as the new gateway to enrich and revolutionize business. It is much
more than a documentary archive. It opens a brand new world of visual treat be it from your desktop or your mobile.

India is the best place to hire. Hire a web designer India for better online presence. The world of web can actually be transformed just the way you want your web site to look and perform, all thanks to the web designers who understand your vision and confer real touch to it. Hire web designers India to enhance your website, making it a powerful tool to entice more business.

Methods are :

SVG- A lot of images which we find on website are images created by pixels. These images when viewed on higher resolution devices get pixilated. SVG or scalable vector graphic is a vector image based on XML with two-dimensional graphics. It backs animation. The different properties of graphics can be changed with CSS. Snap is a javascript library which helps in animation of SVG content.

CSS– CSS styles documents. CSS is used to make the document look visually appealing by conferring it with colors, and changing font size. It is quite a popular tool with varied features like animation and transforms.CSS clip paths helps to assign shape in CSS. This helps to specify the transparent and opaque element of HTML content.  It is quite an effective tool in CSS transitions. CSS masks are gaining popularity and is  used in the market. This facilitates in illustrating the transparent part of content with image. CSS helps in utilizing transparent themes more efficiently in various designs. This bestows visual treat to a web site. When you hire a web designer India, the designer knows in details about the various latest tools to be used to enrich a website.

2D Canvas – It is mainly used for web optimization. It has effective and impressive features for making sketches of images and shapes. It has a java script API. This enables you to have control over your canvas. It also helps in integration of different media forms like creation of different buttons which are highly  interactive, video footage with pause and scrub option, videos. Hire web designers India who are well versed in using various new features. 2D canvass modes also help to blend colors making it visually appealing and attractive.